The key to a successful cross-channel strategy relies on retailers’ ability to “connect the dots” between online initiatives and physical stores. However, many retailers are struggling to optimize ...

YouTube now lets creators promote Shorts. Promoted Shorts target viewers likely to engage with the creator's channel. This makes it easy to boost Shorts without a full Google Ads campaign. YouTube ...

Promoting cryptocurrencies and crypto-related projects is becoming more and more difficult because of the increasing level of competition. Starting a crypto project is very simple nowadays, and ...

On June 8, Fox News host Jeanine Pirro appeared on an online channel that supports the QAnon conspiracy theory as part of a book tour to promote her new book. The channel, American Media Periscope, is ...