As states pass legislation to ban personalized or surveillance pricing, consumer advocates encourage awareness.

Dynamic pricing often gets blamed for inconsistent price changes. Customers see mismatched numbers and assume the pricing model has gone wrong or an algorithm has overstepped. In most cases, neither ...

March 04, 2026 - Dynamic pricing sits at the focal point of regulatory crosshairs. Also called algorithmic or "surveillance pricing," this type of pricing uses customers' personal data to set ...

You may have already noticed an influx of digital price tags at your local grocery store. Here's why some are concerned about them.

A version of this story appeared in CNN Business’ Nightcap newsletter. To get it in your inbox, sign up for free, here. But these days, companies are harnessing huge amounts of data to fine-tune their ...

When we think dynamic pricing, we usually think of airlines, Uber or Amazon quickly changing their prices. But now, dynamic pricing is coming to a supermarket near you. More and more, the things we ...

No one loves that, except perhaps whoever is in charge of revenue maximization at Delta or JetBlue. But now, thanks to technology, this same sort of dynamic pricing is now coming to many other ...

As the technology continues to evolve, the key differentiator will be how companies use these tools to create value for both themselves and their customers. The Fast Company Executive Board is a ...

If you've been following the latest trends in how grocery stores are run, you may have heard about dynamic pricing. The strategy, which also goes by several other names including algorithmic pricing ...

If you feel like you’re being nickel-and-dimed everywhere you shop – you probably are. Instacart has been using a shady AI algorithm that charges different prices to different customers on the same ...