First impressions stick. It’s obviously an overused cliche, but it’s a cliche for a reason. People remember how you make them feel the first time you meet them. Did you make them feel uncomfortable?

An elevator speech is a quick and effective way of getting someone’s attention, and getting them to see things your way.

As a small-business owner, generating revenue is your responsibility, so along with all the other challenges you face in business, you also have to invest time and effort into securing clients. One ...

We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. How would you describe your business in just a few words? That’s where writing ...

Successful startups seem to be the bread and butter of modern business. But what’s one old-fashioned skill they all share? Sales. Every startup company had to master the art of sales in order to ...

CINCINNATI — On May 9, 2017, in a Triple-A baseball game, Iowa Cubs catcher Victor Caratini lined a ball right back at the pitcher. It struck Daniel Poncedeleon’s right temple, fracturing his skull ...