Investopedia contributors come from a range of backgrounds, and over 25 years there have been thousands of expert writers and editors who have contributed. Suzanne is a content marketer, writer, and ...

Alexandra Twin has 15+ years of experience as an editor and writer, covering financial news for public and private companies. Marguerita is a Certified Financial Planner (CFP), Chartered Retirement ...

A target market is a group of individuals who have been identified as the most likely potential customers for a product due to their shared characteristics, such as age, income, and lifestyle.